ojo's events at the Bath Digital Festival


Tom Passmore

November 01 2017

Tom looks back at our own events as part of the Bath Digital Festival this year. The first on the Tuesday, was focused on Digital Transformation for businesses; the second on the Thursday, discussed using technology to make a difference in the charity sector.

ojo solutions was pleased to sponsor the Tech Think category at the Bath Digital Festival this year. A theme that aligns well with “why ojo solutions was created”: to address the why of technology and help organisations implement innovative technology to impact on what they do.

We ran two sessions at the Festival The first on the Tuesday, was focused on Digital Transformation for businesses; the second on the Thursday, discussed using technology to make a difference in the charity sector.

The Tuesday session was an interactive session. With everyone taking part in topics around Digital Transformation. Each table had a separate topic and with the help of a facilitator, on each of the tables, there was lively discussion and sharing of experiences. Once the discussion had been summarised, you moved onto the next table to continue the discussion. Expanding and addressing other areas of the topic that had not yet been addressed. This format, at a festival such as the Bath Digital, worked very well, providing the opportunity to network and discuss digital transformation in its widest sense.

On Thursday, to a packed room, ojo solutions presented some of the challenges faced with technology when trying to do good. Outlining how to move from digital despair to true innovation for good. Nathan, emphasised that the use of technology within organisations for worthy causes must recognise the need to become a digital organisation. That means for many organisations changing their mindset, changing their way of working and often moving into areas which feel uncomfortable. Nathan described how we have a tendency when thinking about how technology can do something of scaring everyone with the technology itself.  Instead if we focus on the benefits a specific technology brings and describe a vision of the future that it will create, then we can take people on a journey of exploration. Providing the basis to share a future vision and achieve a common aim.

In summary, ojo solutions was proud to be involved in the Bath Digital Festival and contribute in some part to the event and the experience of those attending. This was a fun and interesting week. The ojo solutions team getting actively involved and participating themselves in other sessions and activities during the week.

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